Case studies are one of the blockbusters of brand storytelling. They let you show how your product or service helped businesses overcome problems, boost performance, or achieve goals. And they do it from the perspective of your client so that your prospects can easily see themselves in the situation being described − being helped by you.
I’ll interview you and your customers to get the story that draws in prospects with practical insights and moves them closer to the purchase.
Newsletters keep you and your core messages “top of mind” with your prospects and customers. Whether they are distributed by a business, organization, or other group, they are a subtle yet effective way to build loyalty with customers, employees, and/or group members, and increase sales.
I’ll help you combine compelling stories about your business, products, or services with useful tips and how-to articles that will have subscribers looking forward to hearing from you.
With a ghostwriter, you are able to claim all credit as author for a piece of work, while the “ghost” remains completely anonymous and unmentioned. Hiring a ghostwriter can be a very beneficial if you are short on time, or if you are looking a quality, professional piece of work that you might not able to produce yourself. You can have virtually any type of written work ghostwritten- books, articles, newsletters, case studies, white papers, pitch letters, and more!
Due to the anonymous nature of ghostwritten content, I can not provide any specific examples in my portfolio. However, you can still browse my portfolio and see other examples of my work.
A video marketing script should tell a captivating story that is brand-focused and action-oriented.
I’ll help you craft a video marketing script that makes the media, your prospects, and your clients sit up and take notice.
Each web page should guide potential buyers closer to a purchase, so effectively-written copy is essential.
I’ll help you generate website copy that reflects your brand image.
The success of an email campaign depends on strong, compelling copy from start to finish. A strong subject is crucial. The body of the email can be expertly crafted, but the email itself may never be opened due to an unappealing subject line.
For a successful email marketing campaign, you must pay close attention to your message and desired results, and avoid the common mistake of repeating the same old self-promotional messages. That will only lead to recipients hitting the delete or spam button.
I’ll help you create emails that persuade recipients to learn more about your business, products, or services. I’ll also help you devise a campaign to keep in touch after a customer has already made a purchase so that they keep coming back for more.
Blogs are an incredibly powerful marketing tool that is sadly under-used by many businesses. For most companies, it’s a question of finding time and/or ideas for content creation.
I can help you stick to your blogging schedule by writing your posts or helping you create an editorial calendar.
To move your prospects and customers toward making a purchase, you need to know where to find them and “talk to their pain” to show that you understand their problems.
I’ll research media outlets, industry trends, as well as coverage of your clients and competitors so that you can properly target your audience and understand what’s happening in your market.
“Persuasion via education” is the guiding principle of white papers and ebooks. Do your clients like a formal approach that highlights research? Try white papers. Would they prefer a long, more relaxed style with reader-friendly visuals? Then ebooks are for them.
No matter what format you choose, I’ll do the research and writing that will ensure that your targeted readers know that you understand what they’re dealing with and that you offer the best solution.
Please contact me for project pricing. Pricing depends on the project’s scope (number of interviews, amount of copy, etc.) and includes a first draft and two rounds of revisions within the original scope of the project. Discounts can be arranged for multiple projects.
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