If you don't update your older blog posts, you're missing out on valuable online traffic.Older posts can be an effective means of drawing prospects to your website and into your sales funnel -- but on
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KC COMM BLOG
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As a content writer, I have a front-row seat to the stream of content businesses must produce in order to move the content marketing needle. In a given month, one client may request two ebooks while a
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The most interesting content you can create for prospects and customers is content that answers their questions.Prospects now prefer to do their own research before making sales inquiries, especially
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I’ve been sharing a variety of ways that marketers can repurpose webinar content, from making it into blog posts and articles to sharing short video clips on social media. This blog post will share ot
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Image by StockSnap from PixabayIn a past blog post, I recommended that you obtain a transcript of your webinar to use as the basis for articles or blog posts. But that’s not the only way you can put t
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Previously, I’d written about repurposing webinar content as blog posts and articles. This time around, I want to cover repurposing the recorded webinar video to boost your lead generation. Please not
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Kellé Campbell is a public relations writer with more than 15 years of experience performing writing, editing, ghostwriting, and research services for clients in a variety of sectors, specializing in technology.