The handling of abbreviations can be tricky, especially if you have to use different style guides for different types of writing. Some guidelines only permit abbreviations in tables or reference secti
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KC COMM BLOG
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What do articles, query letters, pitch letters, press releases, brochures and basically every form of communication all have in common? They all have to "hook" an audience's attention before imparting
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Of course, I'm not referring to a book-length biography (aka bio). I'm talking about the types that you place in media kits, post on organization websites, etc.Why go to the trouble of creating a b
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The more you write, the more likely you are to find that the English language is a maze of grammar rules and pseudo-rules. In order to help you sort out what's what, I've consulted a few resources for
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It's been said that there are no hard and fast rules for persuasive writing, but that hasn't prevented writers from creating formulas that cover basic principles and concepts.Although these formulas a
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When I'm blocked at the beginning of a writing project, it's usually an indication that I need to do a little more research. It can be tempting to just jump into a project without a lot of preparation
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Kellé Campbell is a public relations writer with more than 15 years of experience performing writing, editing, ghostwriting, and research services for clients in a variety of sectors, specializing in technology.