Case studies provide all the appeal of a good story while sharing solutions for overcoming challenges or achieving objectives. The promise of practical tips draws readers' interest, and if they can id
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KC COMM BLOG
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You probably remember the terms comma splice (also called a comma fault) and fused sentence (aka a run-on sentence) from some point in English class. For those of you who need a refresher, these term
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Storytelling techniques have a lot of advocates (including me). However, some storytelling advocates suggest that the traditional writing structure of the inverted pyramid is a thing of the past.I
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While editing a client's proposal, I noticed that the program's agenda was described as "complimenting" the public school curriculum. Recently, a friend received a flier from a public relations depart
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With our hectic schedules, tactics for trimming time off or even getting started on a writing project can be invaluable. Everyone has their own preferred techniques, but here are a few I've learned:1.
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Press releases are considered the mainstay of public relations, but that doesn't mean that other written materials can't get you media exposure. If you don't have a subject newsworthy enough for a re
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Kellé Campbell is a public relations writer with more than 15 years of experience performing writing, editing, ghostwriting, and research services for clients in a variety of sectors, specializing in technology.