While words are an undeniably important factor in your content, visuals supercharge audience engagement. That’s because our brains respond better to visual content than to text. The infographic below contains quite a few interesting facts and figures about the role that visuals, especially video, plays in content marketing. Note: The infographic mentions that blog postsRead more
Blog
You’ve waited the requisite amount of time, but your content marketing efforts aren’t generating leads, let alone sales. But you know content marketing is a good idea; you’ve seen the stats. So why are you getting little or no results? Well, it could be that you’re making mistakes that are undermining your goals. Below areRead more
My Work
Kellé Campbell is a public relations writer with more than 15 years of experience performing writing, editing, ghostwriting, and research services for clients in a variety of sectors, specializing in technology.